Keiger Graphic Communications

Keiger Graphic Communications, graphic communications and printing company in Winston-Salem, North Carolina

Like any industry, ours uses a variety of terms. If you want to find out what they mean then you are in the right place! Simply click on a letter to see its list of terms. If the term you are looking for isn't listed in our glossary feel free to contact us so that we may help you as well as add it to our list.


Using one material for a book's front and back covers and a different material for its spine (e.g., cloth covers with leather spine).


A quarter on a visual tone value. See also: midtone.


Folding a paper into four leaves, thus forming eight pages. This method can be used to form brochures or booklets.


5% (1/20) of a paper ream. The quantity varies from 24 sheets (coarse papers), to 25 sheets (fine papers).

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